This May Make Men Stay Faithful

December 27, 2013   // 0 Comments

By Ellis Moore, BDO Staff Writer Oxytocin has long been deemed “the love hormone,” after its important role in social bonding has been documented. But now, researchers have performed a new experiment that suggests oxytocin stimulates the reward center in the male brain, increasing partner attractiveness and strengthening monogamy. Oxytocin is the same chemical in the brain that’s responsible for...

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