Expanded 4G LTE Coverage, New Cell Sites and Boosted Capacity Drive Improved Customer Experience
Investment Spurs Improvement: AT&T Showed a 40 Percent Improvement in Keeping Calls Connected in Milwaukee in the 4th Quarter of 2012
AT&T* invested nearly $300 million in its Milwaukee area wireless and wireline networks from 2010 through 2012, with a focus on expanding 4G LTE mobile Internet coverage and enhancing the overall performance of its networks.**
People in Milwaukee increasingly depend on mobile Internet connections for communication, entertainment and productivity at work, at home and everywhere in between. AT&T’s continued investment is designed to deliver the highest levels of service, with network enhancements driving improvements in key areas of the mobile Internet experience: 4G speed, broad coverage and network reliability.
AT&T’s significant investment over the past three years is delivering customers a stronger network performance:
- · AT&T showed a 40 percent improvement in keeping calls connected in Milwaukee in the fourth quarter of 2012 (October through December), compared with the same time period in 2011. 2012 Network Enhancements Deliver Faster Speeds, Broader Coverage to Customers AT&T customers are benefitting from more than 225 wireless network upgrades in six key categories in Milwaukee during 2012, including activating new cell sites, adding capacity, upgrading cell sites to provide fast 4G LTE mobile Internet speeds, deploying high-capacity Ethernet connections to cell sites, and adding or upgrading Distributed Antenna Systems, which boost wireless coverage and capacity in buildings and at major venues like convention halls or sports arenas.
AT&T launched 4G LTE in the Milwaukee area in November of 2012. AT&T 4G LTE is the latest generation of wireless network technology and provides faster mobile Internet speeds up to 10 times faster than 3G**— and improved performance on a variety of mobile smartphones and tablets.
The AT&T 4G LTE network has been nationally recognized for its speed and coverage. AT&T 4G LTE delivered faster average download speeds than any of the competitors in PCWorld’s most recent 13-market speed tests, and telecommunications industry analyst firm Frost and Sullivan awarded AT&T its North American Mobile Network Strategy Award for the second year in a row in 2012.
“Broadband access is a priority we often hear about, no matter the location, because it is such a powerful driver for economic development,” said State Senator Lena Taylor (D-Milwaukee). “This investment by AT&T to expand its mobile Internet network will help more people and businesses stay connected in today’s fast-moving technological world.”
“Across Milwaukee, this robust investment in the AT&T wireless and wireline networks is important to spurring the economy and creating jobs. In our wireless world, mobile and broadband networks create economic opportunities for health care, manufacturing, education, transportation and public safety and virtually every other economic sector,” said Scott Vander Sanden, President, AT&T Wisconsin.
Also in 2012, AT&T completed the installation of a new 4G LTE-capable Distributed Antenna System (DAS) in General Mitchell International Airport, Mayfair, Brookfield Square Mall and Milwaukee’s ballpark. DAS, which consists of multiple strategically placed antennas that distribute AT&T’s wireless network coverage throughout an area, has the ability to provide enhanced, more consistent wireless coverage to customers in indoor or outdoor spaces where geographical limitations – terrain, building construction, etc. – or crowd density might otherwise prevent the optimal wireless experience.
Planned Investment to Expand Reach of Wireless and Wired Broadband
AT&T recently launched Project Velocity IP (VIP), a three-year investment initiative to expand and enhance its wireless and wired IP broadband networks. As part of Project VIP, AT&T plans to increase the density of its wireless network by deploying more than 10,000 macro sites, more than 1,000 distributed antenna systems, and more than 40,000 small cells. Through this initiative, we also plan to:
- · Expand 4G LTE to cover more than 300 million people by year-end 2014
- · Expand the AT&T wired IP broadband network to cover approximately 75 percent of customer locations in our wired service area by year-end 2015
- · Expand the AT&T fiber network to reach 1 million additional business locations by year-end 2015
For more information about AT&T’s coverage in Milwaukee or anywhere in the U.S., consumers can visit the AT&T Coverage Viewer. Using the online tool, AT&T customers can measure quality of coverage from a street address, intersection, ZIP code or even a landmark. For updates on the AT&T wireless network, please visit the AT&T network news page.