More Owners are Recognizing the Need to Control their Social Media Presence

March 29, 2014   // 0 Comments

by C. Daniel According to the latest findings from the “Local Commerce Monitor, Franchisors are increasingly becoming actively involved in the local online presence of their franchise businesses, often funding and controlling their digital marketing strategies. The study estimated their franchisors covered, on average, 43 percent of the online presence costs of thei...

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