The American Family Insurance House, located near the Summerfest Mid Gate, features the festival’s smallest stage. Open 12:00 – 8:00 p.m. daily and sponsored by American Family Insurance.
Enjoy the views on the House rooftop along with various FREE activities inside. Customize your own festival swag, snap a photo in the photo booth and grab a custom picture filter to share your best Summerfest memories.
During Summerfest, select headliners will perform acoustic sets in the House. Fans will have the opportunity to be in the audience for these intimate performances by stopping at the American Family Insurance House.
For more information and set times please visit www.amfam.com/summerfest .
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